Singapore Diary - The Projector
When I told my friend Cyril Zammit, Director of Design Days Dubai that I was travelling to Singapore, he said I should visit The Projector, a cinema he was certain I will love. He was right.
The Projector is was officially launched in January 2015, an independent cinema on the 5th floor of the Golden Mile Tower (image below). It was within walking distance from my hotel, but I only had a chance to go once, to watch Anomalisa.
The Projector revives two cinema halls in the 5th floor foyer of the historic Golden Theatre as an independent cinema and creative platform that brings together a great selection of films, one-of-a-kind events, versatile spaces and delectable fare.
A single screen classic cinema hall with 230 seats, the Green Room will be the main screening hall for films curated by The Projector. Besides being redesigned as a versatile events space, the Redrum (pronounced “red room”, inspired by Kubrick’s The Shining) will also be the home to screenings presented by Golden Bar.
A bit of history about the Golden Theatre:
Golden Theatre was the biggest cinema in Singapore and Malaysia when it was completed in 1973 totaling over 1500 seats. Chong Gay Theatres Ltd built golden Theatre and Golden Mile Tower and the architect was Goh Hock Guan Design Team. Chong Gay Theatres Ltd also built the 2400-seater Kallang Cinema in 1978, the largest cinema in Southeast Asia when it was built, which was bought over by the government in the ‘80s as a new cultural venue called Kallang Theatre.
Golden Theatre, like many other cinemas built in that time, was originally one big movie theatre with stalls and circle seats. The space was subdivided into three separate halls in the 1990s. The Projector comprises two halls (Golden 1 and Golden 2) on the fifth floor that were once the circle seats of Golden Theatre.
Golden Theatre was well patronised for its good quality Mandarin films in the ‘70s and ‘80s, ‘adult’ artistic films in the ‘90s and, more recently, Bollywood hits.
I ended up accessing The Projector from the parking building entrance. Here are photos I took of the space. It's a space for cinema lovers and I can't wait to go back to Singapore to see more films there. If you live in Singapore or plan to visit, make sure you check out The Projector's schedule and go watch a flm or two.
Hats off to the team running the space, I wish them the best of luck.
Entrance from the parking area
Re-interpreted flm posters
Projection on the wall
The cafe
Advertising/social board
Box office
Entrance to the Green Room
Elevators leading to the main exit/entrance
Elevator ceiling
I even bought a Projector bag to add to my tote bag, plus the 2015 programme flyers, most of them can be folded out into posters.
I leave you with the crowdfunding campaign video, where you get to hear why The Projector is important.
All photos © Hind Mezaina unless stated otherwise.